It’s Serendipity, Of Course
Posted in Chaos and Miscellany on May 11th, 2010
As print readers dip into their periodical of choice, they are enticed by catchy titles and headlines of nearby stories, chapters or sibebars. In his Social Theory and Social Structure (1949), sociologist Robert K. Merton called this phenomenon of discovering one thing on the way to another the “serendipity pattern.” In “A Better Pencil,” Dennis […]